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Pearson Director, District Sales in Salem, Oregon


The Director, District Sales develops and directs the strategic acquisition and delivery of complex large district formative assessment programs to new and established customers. These duties include but not limited to designing plans to meet sales targets, developing, and cultivating relationships with clients and evaluating costs to determine formative assessment solutions pricing when selling to customers. This position interacts with senior managers, executives, and major stakeholders to establish strategic plans and objectives. The Sales Lead contributes to the overall mission of School Assessment Services by guiding activities related to Market Leadership, Employee Success and Operational Excellence.



Business Sales Growth and Financial Management

  • Develop and execute strategic plans to achieve sales targets.

  • Proactively sell, build, and maintain long-lasting, strong relationships with top school districts while partnering with them to better understand their formative assessment objectives and needs to develop solutions.

  • Work with the various Vice Presidents of Business Development in Strategic Consultative Sales/Solution Selling.

  • Formulate new business opportunities, conceptualize solutions, initiate proposals, and implement plans leading to increased business for opportunities across Pearson.

  • Lead the development of presentations, proposals, contract amendments, subcontracts, and statements of work ensuring that they are accurate and completed in a timely manner.

  • Identify additional revenue generating opportunities by identifying potential scope changes to the current contract(s).

  • Responsible for financial performance objectives for assigned accounts, programs and/or markets.

  • Ensure that strategic goals and financial planning are completed on-time and accurately

  • Create and communicate sales goals and ensure School Assessment executives are informed on the progress of those goals.

  • Understand assessment-specific trends and landscapes.

Customer Relationship Management

  • Develop, promote, and maintain long-term, collaborative relationships with customer staff, key stakeholders/decision makers, and strategic partners.

  • Communicate with senior customer staff to share account, program and/or market strategies and information.

  • Act in a consultative role and provide guidance towards making policy decisions and delivering on our commitments.

  • Provide leadership and engagement in addressing account or program issues that become escalated.

Technical Sales Support / Pre-sales engineering

  • Be a knowledgeable and enthusiastic formative assessment champion both externally and internally.

  • Plan and present demos of formative assessment solutions in sales and non-sales situations.

  • Technical POCs.

  • Follow technology trends to determine solution needs and strategies.

  • Strong understanding and management of

  • Support and develop other district-level partnerships related to assessment.


  • Plan and participate in formative assessment solution branding and client user groups and social media.

  • Plan and execute formative assessment marketing campaigns.


  • Bachelor’s Degree; Master’s Degree or Doctorate preferred.

  • Knowledge of education industry and /or assessment background highly desirable

  • Minimum 5 years of business development experience

  • External sales experience - business capture and proposal development required. Management of large complex multi-year contracts required.

  • Successful customer relationship and client negotiation experience required.

  • Effective verbal/written communication skills, strong listening, negotiation and facilitation skills and adept at presenting to groups required.

  • Knowledge of Microsoft Office applications, including Word, Outlook, Excel, MS Project, Visio, and PowerPoint preferred.

  • Up to 50% Travel required

As required by the Colorado Equal Pay Transparency Act, Pearson provides a reasonable range of minimum compensation for roles that may be hired in Colorado. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific office location. For the state of Colorado only, the range of starting pay for this role is $125k - $140k. This position is eligible to participate in a sales incentive plan, and information on benefits offered is here.

Learning is the most powerful force for change in the world. More than 20,000 Pearson employees deliver our products and services in nearly 200 countries, all working towards a common purpose – to help everyone achieve their potential through learning. We do that by providing high quality, digital content and learning experiences, as well as assessments and qualifications that help people build their skills and grow with the world around them. We are the world’s leading learning company. Learn more at

Pearson believes that wherever learning flourishes, so do people. We are committed to being an anti-racist company in everything we do. We value the power of an inclusive culture and a strong sense of belonging. We promote a culture where differences are embraced, opportunities are accessible, consideration and respect are the norm, and all individuals are supported in reaching their full potential. Through our talent, we believe that diversity, equity, and inclusion make us a more innovative and vibrant place to work. People are at the center, and we are committed to a sustainable environment and workplace where talent can learn, grow, and thrive.  

To learn more about Pearson’s commitment to a diverse and inclusive workforce, please click here: 

Pearson is an Affirmative Action and Equal Opportunity Employer and a member of E-Verify. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be. All employment is decided based on qualifications, merit, and business need. All qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, gender expression, age, national origin, protected veteran status, disability status, or any other group protected by law.


Organization: Assessment & Qualifications

Schedule: FULL_TIME

Req ID: 4830