Pearson Manager - Web Analytics & Demand in London, United Kingdom

Manager - Web Analytics & Demand


At Pearson, we’re committed to a world that’s always learning and to our talented team who makes it all possible. From bringing lectures vividly to life to turning textbooks into laptop lessons, we are always re-examining the way people learn best, whether it’s one child in our own backyard or an education community across the globe. We are bold thinkers and standout innovators who motivate each other to explore new frontiers in an environment that supports and inspires us to always be better. By pushing the boundaries of technology — and each other to surpass these boundaries — we create seeds of learning that become the catalyst for the world’s innovations, personal and global, large and small.

Position Purpose:

Global Corporate Affairs & Marketing (GCAM) communicates Pearson's unique position as the world's learning company, while building strong and enduring relationships with our key stakeholders across the global audiences around the world. We focus on helping to strengthen our reputation with policymakers, influencers, the general public, and our employees. We ensure that our brand, communication, digital, and marketing efforts are being driven with global consistency. Collectively, our work is anchored in building a strong global Pearson brand with social purpose at its heart.

We are looking for a sharp, driven, and detail oriented expert to take on the role as Analytics & Demand Manageron all analytical and forecasting activities, helping to build understanding and excitement around the ambitious strategy throughout Pearson. You will also partner closely with others, including Data and Analytics, on any Digital Channels activity.

Reporting to the Director Data and Analytics, you will help shape forecasting and benchmarking activities associated with customers and products for Pearson globally, and specifically for the digital experience arena, and build the team’s global community and culture.

Collaboration, partnership and active stakeholder management is foundational to success in this role. Thriving in an evolving environment, working to drive innovation, and continuous improvement for efficiency and sustainable growth is key.

Key Responsibilities:

  • Develop strategies for effective demand reporting and benchmarking

  • Work closely with management to shape programme strategy

  • Understand business needs and objectives

  • Develop strategies for effective data analysis and reporting

  • Define company-wide metrics and relevant data sources

  • Select, configure and implement analytics solutions

  • Develop standards for demand forecasts (operational forecasts) at multiple levels of aggregation for multiple time horizons as part of a demand planning function.

  • Review historical sales trends, research demand drivers, prepare forecast data, develop statistical forecast models, and evaluate forecast results.

  • Coordinate cross-functional research activities to reconcile significant variances and refine the forecast model to reflect updated sales and marketing assumptions.

  • Interact with sales, marketing, and product to understand demand forecast drivers.

  • Utilize a collaborative and consensus approach by working with Sales, Marketing and Product to obtain and ensure that current tools meets the business needs.

  • Define primary forecasting system tool standards for demand planning.


Key Attributes :

Demonstrated proficiency in statistics, forecasting and forecasting methods with an understanding of their financial and operational impacts.

Strong analytical, organizational, decision making, and presentation skills.

Strong familiarity with Google 360 suite: Analytics, Tag Manager & Optimize

Limited or professional Javascript working proficiency.

Strong interpersonal skills

Superb communication skills

Attention to detail

Problem-solving aptitude

Degree (or equivalent) preferable

  • Communication- You have developed interpersonal skills and use these to influence outcomes with persuasiveness and candour. You appreciate the diversity of stakeholder interactions and adapt your style and approach accordingly.

  • Interpersonal and relationship-building skills– You will bring with you a network of relationships, and a track record of excellent internal stakeholder management at all levels, seen as a trusted advisor to the company leadership.

  • Analytical Skill and Learning Agility– You take a systematic, structured view of situations,while staying focused on the big picture. You have the capacity to be open to new ideas and comfortable exploring areas where there are no right answers.

  • Global Perspective– You have significant experience operating in a global environment and are able to demonstrate international cultural agility.

  • Deliver Results– You have a track record of achievement, translating complex strategies into actionable plans.

  • Time Management -Excellent organizational and time management skills, coupled with the proven ability to set priorities, manage deadlines, and make data-driven decisions

  • Judgment and problem-solving skills– You demonstrate sound judgement in assessing business risks and make decisions that balance a variety of factors and considerations whilst always maintaining the integrity of the core values and business strategy.

  • Organised- ability to manage resources effectively

Personal Qualities:

  • Brave- Resilient – operating under pressure and to tight deadlines

  • Accountable- Integrity & Delivers what is promised;

  • Decent– represents Pearson’s values and believes in the company mission, is a trusted confidant to colleagues and external sources

  • Imaginative– finds insights to tell Pearson’s story and tells compelling stories simply.

NOTE: Must be fully authorized to work in the US. No visa sponsorship, no visa transfer, no green card sponsorship.


Pearson is an Equal Opportunity and Affirmative Action Employer and a member of E-Verify. All qualified applicants, including minorities, women, protected veterans, and individuals with disabilities are encouraged to apply.

Primary Location: US-NJ-Hoboken

Other Locations US-MA-Boston, GB-GB-Oxford, GB-GB-London

Work Locations: US-NJ-Hoboken-221 River 221 River Street Hoboken 07030

Job: Marketing

Organization: Global Corporate Affairs & Marketing

Employee Status: Regular Employee

Job Type: Standard

Shift: Day Job

Job Posting: May 12, 2018

Job Unposting: Ongoing

Schedule: Full-time Regular

Req ID: 1802964

Pearson is an Equal Opportunity and Affirmative Action Employer and a member of E-Verify. All qualified applicants, including minorities, women, protected veterans, and individuals with disabilities are encouraged to apply.